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Drop .07 – The Journey Continues. We didn’t realise how well we had done with the previous hats until they were all gone. With the success of that release, we knew we had to run it back and give our community another chance to grab one of these. In saying that, we wanted to make sure that first drop was still something special. That’s how this drop was born.

 

The previous camo design was a community favourite, and the feedback was unreal. Keeping with the theme we went with another Real Camo design, Our Emblem hat utilisers a darker colour pallete for the base with a bright ‘in your face’ Magenta for the embroidery.

We also wanted to give you all a nice solid colour, to stand out from the crowd.  Our Founders Hat in Cobalt Blue hits the nail on the head. Trying something new, we went with a screen print for the front design and a nylon material for the base. This hat is super comfy and will take you from your early morning workout right through to the bar at night.

 

“Aotearoa To Australia – Growing Globally”, “Inspired By Our Journey – Created For Yours”

A big part of this new release is the messaging on the side. We always try to stay true to our roots and honour the places we come from and the journey that has brought us to where we are today.

 

Now, onto our Luci Pant. Created as a wardrobe staple, this project took place across 2 continents, involved 4 designers, 1 seamstress and 150 hours of work. This very limited run of jeans, designed with Luci La La, were made by the designer in her Zurich apartment.

Before even being worn, these jeans have travelled from Switzerland to Japan and Australia. They saw the streets of Tokyo and snowy hills of Hakuba, Melbourne and the coast at Ocean Grove, and embarked on a 12 hour train to Sydney where they met Stockroom Collective. Continue their journey.

Made exclusively from deadstock materials, including all zippers and buttons. Scraps from the pattern-making process were turned into paper for swing tags and fabric off-cuts were used for labels and sizing tags. The ‘Stockroom Coll.’ and number stamps have been hand-carved by Lily.

So much time and love has been put into this piece. It’s incredible for us to be able to say we have hand crafted items with our name on it.

 

All in all, we hope that you create your own journey, and that our pieces can help you on the way. Stay tuned for more drops shortly. Our next collection is already sampled – we just hit to hit the go button!

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